In the Media: LIFT-NY on SiriusXM
Early last week on on Thursday morning (5/21/15), the LIFT-New York team made it to Rockefeller Plaza in time to cheer on Matt Lauer as he completed his ‘Tour de Red Nose’. Along with several other participating nonprofits, LIFT-NY was there to represent not only the Boogie Down but the whole LIFT family. It was a thrill to see the LIFT logo on national TV and we even got a little air time on the Today Show’s Sirius XM channel thanks to an interview with Shriver Fellow Jordan Kifer.
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